Hanalei

 

Heartbeat creates UGC portfolio for beauty company.

Challenge
Hanalei aimed to create a portfolio of quality UGC content for their Lip Treatment to use in future marketing efforts.

Solution
Heartbeat selected a group of highly targeted Ambassadors who focused on stylized product photography to spark authentic conversation and inspire sales among their followers and real-life friends, as well as the future audiences of Hanalei’s marketing campaigns.

Results
Hanalei received a portfolio of 350 beautiful images, proving that Heartbeat Ambassadors can produce inspiring, sales-driving imagery with the intention of being repurposed.



10.1%

Total Engagement Rate

170%

Delivery on Reach

4,564

Bio Links Clicks

Artboard 5.png

balirose

@hanaleicompany ‘s ‘Rose Lip Treatment’ is awesome!